Our Writing Process for New Clients
Content writing isn’t just about clarity and great grammar; it also involves a bit of psychology. The only way to deliver actionable copy is to understand the needs of your audience on all levels. What is it they want to do? What do they need and how can you deliver precisely on those needs?
We start by asking the right questions to find your brand’s voice and match it. Before we pick up our pens to start writing, the Fine Point Writing & Editing content writing team will walk through:
- Your target audience
- Market and industry research
- Your short and long-term business goals
- Your personal preferences
Once we’ve set a baseline for writing for your brand, we start creating content that converts. It’s as simple as that!
Get in touch with us directly to learn more or request an estimate for copywriting services. We offer competitive pricing for copywriting and content writing in Edmonton & Calgary.