Systematize & Simplify Your Small Business Marketing

What if you could create all of these marketing assets in just 1.5 hours each week?

  • Story-based blog posts
  • High-engagement social posts
  • Compelling case studies
  • Community-driven email marketing
  • Website pages that actually convert
  • Lead funnels that work for you while you sleep
  • Special offers that boost revenue when you need it most

 

This is exactly what our Lean Marketing Lab members are building every week—and their results show it!

hands in solidarity

Structure, Support & a Plan that Actually Works

Lean Marketing Lab gives you the coaching, strategy, and structure to finally market like you mean it.

This isn’t another course you forget to finish. It’s a done-with-you system to build, refine, and run your lead generation engine without going it alone.

What's Included in the Lab?

  • Four live group coaching calls each month

  • Real-time content feedback

  • AI-powered tools and frameworks that sound like you

  • Plug-and-play marketing templates and AI prompts

  • Strategic support without the agency price tag

Joining the Lean Marketing Lab and working under Danielle’s guidance was hands down the smartest business decision I made this year. I’ll be honest, I know systems inside and out, but marketing was my blind spot. I was stuck in this loop of networking and word-of-mouth only that keeps so many of us playing small.

Lean Marketing Lab wasn’t just another course to forget about, it built an actual marketing system that creates simple and consistent results. The weekly calls are pure gold, and those plug-and-play templates are like having an entire marketing team in your back pocket. For the first time ever, my marketing happens consistently and (shocker) it’s actually working! No more staring at blank screens or crossing my fingers hoping people find me.

If you’re tired of marketing feeling like a never ending hamster wheel of guesswork and want a system that actually works without the overwhelm, I simply cannot recommend joining the Lean Marketing Lab enough.

– Michelle MacNeil, Michelle MacNeil Coaching

We Built Lean Marketing Lab for You

After a Decade Spent Learning Why Businesses Struggle to Create Effective Marketing

Are You... A Solopreneur Stuck in Content Chaos?

You’ve got the ideas, but who has the time to make them happen? And where do you even start?

We’ll help you turn your ideas into a marketing system with real returns, not just endless frustration.

Are You... A Small Team with Big Dreams But No Marketing Strategy ?

When marketing always takes a backseat, it's never going to propel your business forward.

It's time to stop thinking about marketing as a task and start thinking about it as a system—one that doesn't have to be complicated.

Are You... A VA Unexpectedly Turned into a Marketing Manager?

The most in-demand VAs have highly specific training in marketing and content creation.

Build your AI content marketing skills to make clients happier, build your business, and become the VAs every business wants on the team.

Here's How It Looks in Action

Marketing that Runs like a High-Performing Team Member

Your funnel works. Your emails go out. Your content drives action—and you’re not glued to your laptop wondering what to say next.

Confidence in The Plan (and in Yourself)

No more second-guessing every headline or hashtag. You’ll know exactly what to say, when to say it, and why it's going to work.

A System You Can Reuse, Refine & Scale

You won’t just get leads—you’ll get a repeatable strategy you can plug into every offer, launch, and pivot going forward.

Frequently Asked Questions About Lean Marketing Lab

If that’s the case, this is built for you! You’ll get focused support, not busywork. Everything inside the Lab is designed to save you time, not take more of it.

If you’ve got an offer and you’re creating content but struggling to connect the dots into a real strategy, you’re in the sweet spot. We meet you where you are, then build up from there.

This is live, high-touch support. You’ll get feedback, accountability, and actual strategy—not just a stack of videos and a Slack channel you forget about in a week.

You’ll build and refine your organic marketing and sales funnels in real time—and you’ll know exactly how to use the system going forward. Less learning, more doing.